Countries & Markets
Country investment guides
Understand markets before you invest.
Explore international property markets with confidence. Each country guide breaks down the local market, buying rules, taxes, and investment potential in clear, simple terms — no legal jargon, no guesswork.
Your shortcut to smarter cross-border investing.
CTA: Explore markets with confidence
________________________________________
Goal of the page
Provide country-level investment overviews that help users quickly understand:
- how a market works
- whether it fits their strategy
This page reduces uncertainty and builds trust.
Page structure (MVP)
1. Country overview grid
Display a grid/list of countries.
Each country card shows:
- Country name
- Flag or image
- Short one-line investment summary (static text)
e.g. “Strong rental demand, stable regulation”
2. Country guide detail page (per country)
Each country page follows the same template.
Country guide content (simple template)
- Market overview
- Rental vs capital growth focus
- Typical buyer profile
- Market maturity (emerging / stable / mature)
- Buying basics
- Can foreigners buy? (Yes / No / Conditions)
- Typical buying process (high-level)
- Ownership structure (freehold / leasehold)
- Taxes & costs
- Purchase taxes (range)
- Ongoing taxes (property / income)
- Selling taxes (if relevant)
- Investment potential
- Typical yields (range)
- Demand indicators
- Risk level (low / medium / high)
All text can be static for MVP.
User actions
From country pages, user can:
- View properties in this country
- Save the country
- Compare markets (later feature)
CTA behavior
Primary CTA:
👉 “Explore markets with confidence”
Leads to:
Country selection or country detail page
Secondary CTA (per country):
“View investment properties”
Keep it intentionally simple
- No calculators
- No legal documents
- No tax simulations
-> Those come later or live on property pages.
Emotional takeaway for the user
User should feel:
- informed, not overwhelmed
- safer entering a new market
- guided, not sold to
Explore international property markets with confidence. Each country guide breaks down the local market, buying rules, taxes, and investment potential in clear, simple terms — no legal jargon, no guesswork.
Your shortcut to smarter cross-border investing.
CTA: Explore markets with confidence
________________________________________
Goal of the page
Provide country-level investment overviews that help users quickly understand:
- how a market works
- whether it fits their strategy
This page reduces uncertainty and builds trust.
Page structure (MVP)
1. Country overview grid
Display a grid/list of countries.
Each country card shows:
- Country name
- Flag or image
- Short one-line investment summary (static text)
e.g. “Strong rental demand, stable regulation”
2. Country guide detail page (per country)
Each country page follows the same template.
Country guide content (simple template)
- Market overview
- Rental vs capital growth focus
- Typical buyer profile
- Market maturity (emerging / stable / mature)
- Buying basics
- Can foreigners buy? (Yes / No / Conditions)
- Typical buying process (high-level)
- Ownership structure (freehold / leasehold)
- Taxes & costs
- Purchase taxes (range)
- Ongoing taxes (property / income)
- Selling taxes (if relevant)
- Investment potential
- Typical yields (range)
- Demand indicators
- Risk level (low / medium / high)
All text can be static for MVP.
User actions
From country pages, user can:
- View properties in this country
- Save the country
- Compare markets (later feature)
CTA behavior
Primary CTA:
👉 “Explore markets with confidence”
Leads to:
Country selection or country detail page
Secondary CTA (per country):
“View investment properties”
Keep it intentionally simple
- No calculators
- No legal documents
- No tax simulations
-> Those come later or live on property pages.
Emotional takeaway for the user
User should feel:
- informed, not overwhelmed
- safer entering a new market
- guided, not sold to